Overview
The Analytics Dashboard gives you the fastest read on whether traffic is flowing, how active it is, and whether the mix looks healthy.
What the top cards mean
| Card | What it tells you |
|---|---|
Unique visitors | How many distinct visitors Leadpipe saw in the selected range |
Total sessions | How many sessions those visitors generated |
Total pageviews | How many pageviews were captured |
Credits used | How many credits were consumed and how much of your allowance is in use |
Charts and breakdowns
Traffic over time
Traffic over time
This chart helps you see whether activity is stable, rising, or dropping over the selected period. The dashboard also exposes
Volume and Quality views so you can compare raw activity with the health of the traffic mix.Intent and insights
Intent and insights
The intent donut breaks visitors into
High, Medium, and Low intent buckets for the selected range.Top job titles
Top job titles
This shows the most common roles appearing in the traffic, which helps you judge whether the audience matches your target buyer.
Top locations
Top locations
This shows where visitors are concentrated geographically.
What a healthy dashboard review looks like
- traffic is showing up for the right pixel and date range
- sessions and pageviews move in a believable way
- the intent mix matches the kind of traffic you expect
- credits are not being burned on noisy traffic
Next steps
- Read Use visitor insights when you want to inspect the actual identified records behind the trends.
- Read Suppress unwanted visitors if the dashboard shows too much noisy traffic.